ABOUT APPLETON WORKS
Marketing Specialists for Ambitious Brands.
Brighton Based, Specialising in PPC, Paid Social, Bespoke Reporting & More.
We believe in working diligently & responsively, using reliable data to achieve high performance, through testing & learning.
WE GUARANTEE
WHAT WE STAND FOR
POSITIVE IMPACT
ELITE DILIGENT MANAGEMENT
TEST & LEARN
HIGH PERFORMACNE
Whatever your marketing objective, we can create a bespoke and elite strategy...
INCREASE ONLINE SALES
After a more efficient ROI from your marketing efforts? Relying too much on website sales? New to digital marketing? Or even unsure how effective your marketing activity is?
We create a strategy bespoke to your business and target audience to achieve your objectives. Our offering includes bespoke reporting, audience analysis, detailed keyword/competitor research, high class setups and elite campaign management.
LEAD GENERATION
After more leads from your website? We can efficiently generate more calls, grow your mailing lists or increase event attendances. Typically, we see the best performing platforms for this are Google, LinkedIn & Meta - but this is unique to each business looking for new leads.
Once we generate a lead, we don't stop there! We stitch together data from online leads to offline revenue to paint the full picture and help with decision making.
BRAND AWARENESS
Creating a successful brand is way more than a flash logo or website. Visibility from potential customers is crucial to starting a new brand or for an existing brand to thrive.
Leave it to us to widen your reach, serving ads to highly relevant audiences. We create tailored strategies for your brands to your target customer. Whether running top of the marketing funnel awareness ads on Social or bidding on broader more general keywords through Search.
CUSTOMER RETENTION
If converting new audiences isn't hard enough, retaining customers in competitive industries is a challenge.
We build campaigns with customer retention in mind, whether that is gifting campaigns, engaging Social posts or even excluding audiences from new customer offers.
BRANDS WE WORK WITH
